LOST IN TIME SERIES No 2
3D The First 1973 TAB Cola Can Using what limited image references I could find I redraw the label and 3D this 1973 "Sugar Free! Sugar Free! Sugar Free!"
Straight steel, pull top and mocked up a Magazine Ad from a moment lost in time.
When Ads had Type kerning....
Tab, stylized as TAB, is a diet cola soft drink produced by the Coca-Cola Company first introduced in 1963. The soda was created by Coca Cola after the successful sales and marketing of Diet Rite cola, owned by The Royal Crown Company. Previously, Diet Rite had been the only sugar free soda on the market. Tab was "marketed to consumers who want to keep 'tabs' on their weight."
LOST IN TIME SERIES No 2
3D The First 1973 TAB Cola Can Using what limited image references I could find I redraw the label and 3D this 1973 "Sugar Free! Sugar Free! Sugar Free!"
Straight steel, pull top and mocked up a Magazine Ad from a moment lost in time.
When Ads had Type kerning....
Tab, stylized as TAB, is a diet cola soft drink produced by the Coca-Cola Company first introduced in 1963. The soda was created by Coca Cola after the successful sales and marketing of Diet Rite cola, owned by The Royal Crown Company. Previously, Diet Rite had been the only sugar free soda on the market. Tab was "marketed to consumers who want to keep 'tabs' on their weight."
aaron@studioadfx.com